Cell C reality show targets entrepreneurs with R1 million prize
Hangman, a new reality show from mobile operator, Cell C, aims to attract the country’s innovators and entrepreneurs with R1 million in prize money.
The 10-part reality show aims to reward those people ‘who have identified a gap in the market and have come up with an innovation that fills that space’ and want to bring it to the market.
Innovators who are selected to be on the show will need to win the approval of backers who include businesswoman Phuti Mahanyele, celebrity economist Iraj Abedian, self-made billionaire Quinton van der Burgh and Bonang Mohale, chairman of Shell South Africa Energy.
The innovator who succeeds in garnering the support of the ‘backers’, while rallying viewer/‘investor’ sentiment, could walk away with a R1 million cash prize, Cell C said.
Hangman consists of two different content streams. The first is the actual reality online series – hosted by Maps Maponyane – which would traditionally be consumed on prime-time TV but will be streamed live online from October.
The closing date for entries is July 21 with the show streaming online from October 9 to December 11.
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