Business Talk – Lift CEO Jonathan Ayache on the state of the South African airline industry
In this episode of Business Talk with Michael Avery, Jonathan Ayache – Co-Founder and Chief Executive Officer at Lift – shares his thoughts on the South African airline industry.
Ayache’s aviation experience includes extensive involvement in strategy development and implementation, building and scaling operational processes, and driving consumer growth and global expansions.
Ayache also spent six years working at Uber and was among the first employees in Africa to help build and scale the business on the continent.
He holds a Bachelor of Business Science, Finance, Economics, and Statistics, as well as an Honours in Business Science from the University of Cape Town.
The interview
In this episode of Business Talk, Ayache shares his thoughts on the state of the South African aviation industry.
He discusses how passenger behaviour is different now compared to before the pandemic and offers his outlook on the industry’s future.
Ayache also speaks about Lift’s progress towards its launch goals and touches on the advantages of the recent partnership between Lift and Veldskoen.
He concludes the interview by explaining the big plans Lift has for the future.
Watch the full interview with Jonathan Ayache below:
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