Business Talk – Gerhard Hartman on Sage’s powerful SMB payroll solutions

 ·23 Jul 2024

In this Business Talk with Michael Avery interview, Sage Africa and Middle East VP of Medium Business Gerhard Hartman discusses how Sage helps SMBs streamline their payroll processes.

Hartman has worked at Sage for nearly 20 years and has extensive experience helping SMBs achieve their full potential.

In his current role, Hartman is at the helm of Sage’s strategic expansion of its accounting, human resources, and payroll businesses across Africa and the Middle East.

This involves developing business strategies to drive sales, improve operations, and increase profit margins.

Hartman also focuses heavily on acquiring new customers and up-selling and cross-selling to Sage’s existing customers.

His objective is always to deliver a great customer experience to ensure that new and existing clients become Sage customers for life.

The interview

In this Business Talk interview, Hartman explains how Sage has worked with SMBs for many years to help them streamline their payrolls.

He expands upon Sage’s SMB payroll offerings and explains how they help small-to-medium businesses manage their human capital effectively.

Hartman then discusses the unique benefits cloud payroll solutions offer smaller businesses, addressing the misconception that they are only for large corporates.

He concludes the interview by explaining how Sage makes it simple for SMBs to transition onto its cloud-based solutions – and how Sage offers free trials to companies so they can “try before they buy”.

Watch the full interview with Gerhard Hartman below.

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