As South Africa continues with its coronavirus lockdown, Discovery has announced it is adjusting its Vitality offering to members to encourage healthier choices during the 21-day period.
“Vitality is a dynamic behaviour change programme aimed at encouraging people to improve their health,” said Dinesh Govender, chief executive officer of Discovery Vitality.
“We’ve therefore redesigned our offering to create Vitality at home to ensure we can help members stay healthy and get rewarded in a manner that is relevant in this difficult period.”
The changes announced by Discovery include:
- A new behaviour change programme tailored to the stay-home period;
- The Vitality Active Rewards maximum weekly goal has been dropped from 900 to 300 Vitality points;
- Double HealthyFood cash back at Woolworths and Pick n Pay, and a free online delivery for members;
- Double HealthyCare cash back at Clicks and Dis‑Chem;
- Discounted Vitality Active Rewards vouchers for Netflix, BoxOffice, as well as gaming vouchers;
- Free access to customised online learning support for grades 4 to 12;
- Vitality members with Vitality Active Rewards can donate their Discovery Miles towards curbing the spread of Covid-19.
To help people achieve their goals, Vitality said it is also introducing an online fitness programme with a daily schedule of high-intensity workouts, yoga, surprise fitness challenges and more.
These will be free to all South Africans and available at home through the Vitality section on Discovery’s website and social media channels from Monday, 30 March 2020, the group said.
“Members can also enjoy discounts on home entertainment through Vitality Active Rewards with the ability to watch BoxOffice and Netflix movies for less with Discovery Miles. Sony PlayStation Store and Steam gaming vouchers have been added as rewards.”