Facebook Q3 revenue up 47% to $10.33 billion
Facebook reported a 79% rise in quarterly profit, while revenue soared 47% in the third quarter as marketers flocked to advertise on the social media network.
Revenue improved to $10.33 billion, while earnings per share was up 77% to $1.59.
Third quarter 2017 operational and other financial highlights:
- Daily active users (DAUs) – DAUs were 1.37 billion on average for September 2017, an increase of 16% year-over-year.
- Monthly active users (MAUs) – MAUs were 2.07 billion as of September 30, 2017, an increase of 16% year-over-year.
- Mobile advertising revenue – Mobile advertising revenue represented approximately 88% of advertising revenue for the third quarter of 2017, up from approximately 84% of advertising revenue in the third quarter of 2016.
- Capital expenditures – Capital expenditures for the third quarter of 2017 were $1.76 billion.
- Cash and cash equivalents and marketable securities – Cash and cash equivalents and marketable securities were $38.29 billion at the end of the third quarter of 2017.
- Headcount – Headcount was 23,165 as of September 30, 2017, an increase of 47% year-over-year.
“Our community continues to grow and our business is doing well,” said Mark Zuckerberg, Facebook founder and CEO. “But none of that matters if our services are used in ways that don’t bring people closer together. We’re serious about preventing abuse on our platforms. We’re investing so much in security that it will impact our profitability. Protecting our community is more important than maximizing our profits.”
Read: Facebook wants staff with national security clearances – report
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