AutoTrader merges with OLX
The OLX Group, a subsidiary of Naspers says it has had its merger agreement with AutoTrader approved by local authorities.
The deal will ensure a broader and better portfolio for OLX, the group said in a statement on Thursday.
“We bring the expertise from the niche verticals of car, truck, commercial, agriculture, bike and leisure” said AutoTrader CEO George Mienie. “We are excited to work with the OLX Group that is part of a global company. Our customers can stand to benefit substantially from investment in product innovation as a result.
“Our vehicle shoppers can look forward to continuous improvements to further enhance consumer experience through investment in online vehicle shopping tools,” said Mienie.
AutoTrader turned 25 this year, and recently ended the publication of its print magazine. The company will remain a separate brand, OLX said.
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