Valentine’s Day online surprise
According to a new survey by online retailer, Kalahari.com, what women want most for Valentine’s Day might surprise you.
The thing women want most for Valentine’s Day this year isn’t a box of chocolates with a dozen red roses – according to Kalahari.com, it’s a tablet.
The consumer survey run by the online retailer found that 47% of online female shoppers surveyed wanted a tablet as a gift from their significant others.
Two out of 10 ladies opted for 80’s romance, Dirty Dancing on DVD, which Kalahari.com head of marketing, Liz Hillock says is “definitely one of the most popular movies on the site”.
14% of women still wanted the more traditional chocolates and flowers combo – but a large chunk (20%) were more interested in the more unconventional exploits of E.L James’ 50 Shades series of novella.
Whilst the number of respondents planning to celebrate Valentine’s Day has increased by 5% from last year, Kalahari said, the majority of shoppers (41.9%) revealed that, instead of an evening in a romantic restaurant, they will be finding alternative ways to spend the day.
16.2% said they would celebrate with friends and 15.4% said they’d opt for a private dinner at home.
Not be excluded, singles who responded to the survey said they would be spending the day reading a book at home, or would go out and grab a movie with friends.
Close to 40% of shoppers said they would spend under R250 on the day.
“Although women covet items such as tablets, many shoppers will also be opting for more affordable and down to earth ways to celebrate Valentine’s Day this year.”
“This is not an unusual trend after a generous festive season,” Hillock said.
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