South African property giant opens office in Paris

 ·9 Oct 2024

Pam Golding Properties has opened an office in Paris, expanding its network beyond its 300 offices across the globe.

The South African property group is situated in a prime location in the heart of the 7th arrondissement, which is an upmarket central district in France’s capital city.

The area is home to the Eiffel Tower, top gourmet restaurants, luxury fashion boutiques, monuments, and museums. Its cobbled streets and tree-lined avenues on the River Seine.

The property group has acquired an existing business, Cassil Immobilier, situated at 78 rue de Sèvres. Under the new ownership, it is now trading as Pam Golding Properties Paris.

“This is a prime property district of Paris, just a stone’s throw from St Germain des Prés, where luxury boutiques, iconic department stores like Le Bon Marché, renowned hotels like the palace Lutecia, restaurants including La Coupole, and beautifully-crafted Haussmann buildings rub shoulders,” said CEO Dr Andrew Golding.

“There’s also an abundance of private mansions with large gardens for the ultra-luxury market. This district was also the playground of famous artists like Picasso and Chagall, and renowned authors like Hemingway.”

“Apart from attracting local residential property buyers, Paris has universal appeal, and therefore, South Africans can now transact with us in this major European city as a trusted and well-known brand.”

“While our focus is on the high-end market – mainly family apartments, we also market small apartments and studios for our investor and student markets. Prices in this district range from 12,000 to 16,000 euros per square meter, which is higher than the Parisian average of 9,500 euros per sqm.”

There are no restrictions for foreign buyers of residential property in France, such as non-residents.

All that is required is a French bank account and a valid ID.

Managing director of the Paris operation is Séverin Brunelle, who has over 25 years of experience in the real estate industry operating in France and Canada and dealing with international clients from around the globe.

“The ‘City of Lights’, or ‘City of Lovers’ as Paris is referred to, has been highlighted by the recent Olympic Games and its history, architecture, monuments, parks and gardens, restaurants, theatres and the quality of its infrastructure and housing make it a unique capital crossed by the River Seine,” said Brunelle.

“As Paris cannot expand in terms of housing, supply will therefore always be limited in what is one of – if not the most beautiful cities in the world.”

“Our buyers in Paris already include those from Italy, the UK, Germany, Switzerland, Belgium, the USA, and the Middle East, many of whom are acquiring pied-à-terre properties to use when they are in Paris or to rent out.”

“With our vast database of buyers and global reach via our 300 offices in Africa and abroad – including Savill’s network in some 70 countries via our association as their residential property partner on the African continent, we anticipate high interest from international buyers,” added Golding.


Read: A look at the R52 million mansion located in South Africa’s new millionaire lifestyle estate hotspot

Show comments
Subscribe to our daily newsletter