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Groupon closes its doors in South Africa

Groupon closes its doors in South Africa

Groupon has wound down its operations in South Africa and Groupon SA has stopped offering deals in the country.

Groupon recently announced it was exiting numerous countries as part of its strategy to operate in a “streamlined country footprint”.

“The Company has identified its go-forward country footprint to consist of 15 countries, down from 27 in the portfolio as of the second quarter 2016,” said Groupon.

“We are pursuing strategic alternatives and other options to exit the remaining countries, which we expect will continue into 2017.”

South Africa is one of the countries which Groupon is exiting.

The full statement from Groupon regarding its exit from South Africa is below.

We are sorry to inform you that as of 4 November 2016, Groupon has wound down its operations in South Africa and we are unable to offer you any deals today.

For our customers, this means we will stop offering deals on our website from tonight. All current vouchers bought will remain valid until the date stated on the voucher. The terms and conditions on the voucher remain the same.

For any customers who are uncomfortable with using their voucher, we are offering a cash refund option if they contact us before 30 Nov 2016.

Goods purchased up to 4 November will be fulfilled. Should you need to return a Goods item you purchased, please do such before 30 November.

We are sorry not to be able to offer you any great deals today but thank you for your interest in Groupon.

Read this: Groupon: we are the biggest online retailer in SA


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  • NosySnoopy

    OK, bye!

  • Franco Del Palucci

    Sure hope they pay their suppliers/vendors before switching off the lights!!!

  • Gatvol

    : -( anybody going to fill their spot?

  • Betterestdayz

    BAM! DeColonized…

    • Blapartheid Zulu

      I love the word decolonized , it has such a broad meaning that you can use it in anything negative….

  • Runnin Bare

    Heard there was a big decline in support due to too many businesses offering like 50% discount and supplying half the usual package. There was no real bargain so creating some sceptic.

  • Random

    I predicted that in my thesis. “Effectiveness of daily deals: Are they benefitting businesses?”
    Groupon’s website traffic has slowly declined over time. I’d say about half of the business owners (restaurants) interviewed did not understand how to maximise daily deals to their benefit and only relied on the core value proposition offered by Groupon ie more repeat customers. The other half understood their bottom line and somewhat manipulated the system to their advantage.
    There is also the unavoidable deal-seekers who you cannot upsell to and business owners become tainted by some bad experiences with them ie coming in for the deal and wanting a glass of water with the meal.
    Daily deals are a double-edged sword, but if you know what you are doing you can use it to your benefit.

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