Orange teams up with Nashua: report
Orange has expanded its reach in South Africa through a deal with Nashua Mobile, it has been reported on Thursday.
According to a report by TechCentral ahead of a press conference planned for Thursday morning, Orange, through the deal with Nashua Mobile, will be extending its brand presence in the country with products aimed at South Africans who travel to countries such as France and Botswana.
The Orange counters at Nashua Mobile stores will sell SIM packages which work in France and Botswana, the report said.
The Mobicarte Holiday package is a prepaid SIM that is valid for two weeks after activation and offers two hours of calls, 300 SMSes, 500MB of data and unlimited access to WiFi hotspots in France, the report said.
Additionally, pre-existing Orange customers from France and Botswana can use Nashua Mobile sotres to manage their accounts, the report said.
The Nashua stores in which Orange will have a brand and sales presence are in Sandton (Sandton City), Pretoria (Brooklyn Mall) and Cape Town (Canal Walk and the Icon Centre), according to the report.
Orange in South Africa
In January, Orange launched a new subsidiary called Orange Horizons which aims to seek out new business opportunities in countries where the group is not already present as a mass-market telecommunications provider.
The first of these projects was launched in South Africa under the Orange Horizons banner.
Orange pointed to an opportunity to “merge” in offering voice and data packages in South Africa, as a potential virtual mobile operator (MVNO).
Speaking at the launch of Orange Horizons, Sébastien Crozier, CEO of Orange Horizons said: “We could become an MVNO in South Africa.”
Orange could not be reached for comment by the time of publication, though more information is expected to be announced at the press conference.
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