Blue Label Telecoms takes NFC tech to Cricket SA

Cricket South Africa (CSA) says an innovative ticketing system will soon be rolled out for cricket fans in the country. That’s according to CSA chief executive, Haroon Lorgat.

Lorgat says CSA will be the first national sports federation in South Africa to introduce the new near-field communication (NFC) technology already in use by various sporting codes in Europe and the USA.

He says the technology will allow supporters to buy tickets, parking, food and beverages on their smart phone:

“We are very excited and, of course, proud to launch NFC technology in cricket. From the extensive research we have done over the past few seasons, fans have consistently raised the stadium experience as a focal issue for them,” says Lorgat.

“With partners like Blue Label Telecoms, we can now work towards enhancing the stadium experience for fans so that they can enjoy convenience and actively support the Proteas and the franchise teams live at stadiums,” adds Lorgat.

CSA will issue Love Cricket NFC cards which will bring numerous benefits to fans. Fans will be able to buy match tickets online from anywhere at any time by using a smart phone or PC.

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Blue Label Telecoms takes NFC tech to Cricket SA